Category Archives: Lifestyle

Going Healthy, Going Strong, Health, Lifestyle, Tips

How To Successfully Launch Your Personal Training Business

1 Comment
personal trainer with client, exercise, fitness, health, workout

Photo by Crosby Hinze on Unsplash

You’ve made the decision to become a personal trainer, you’ve taken all of the courses and now you’re ready to get yourself out there as a business. But you have no idea where to start. 

Research the market thoroughly

The most successful businesses know what their customers want and how to provide it for them. Don’t launch your business based on assumptions, or it could be an expensive mistake. Use questionnaires, surveys, and desk-based research to get the answers you need. From there you can start creating your business plan and brand. 

Define your brand

This might sound like pretentious marketing speech but it’s really important you develop an appealing and consistent brand in order to attract clients. For example, will you be focusing on providing services to women, men, or older people? Do you want to target those who are overweight and want to get in shape or are you specializing in working with elite athletes? While it’s tempting to try and be all things to all people, it leads to a garbled brand that doesn’t really appeal to anyone. 

Invest in your online presence

It’s important that you establish yourself where your target audience will be looking. For example, you should have a professional-looking website with all relevant information on it. You could even add a blog or videos on there too. Spend some time on your Google My Business listing too, as this will improve your search results. If you aren’t very technical, you might want to invest some money in having a professional set all of this up for you. There are sometimes grants or loans available to help you get started when launching a business. Check with sites like compare credit to make sure you’re getting the best deal on any borrowing. 

Get on social media

Health and fitness are big businesses in today’s world. Social media channels are filled with content surrounding it. That’s because this is where your target audience is. Research the market and your competitors and concentrate on one or two platforms. This could be Facebook, Instagram, YouTube, TikTok, Pinterest, or Twitter. The sheer number can feel overwhelming so learn one at a time and focus your energies on this one to build engagement. 

Set up a referral scheme

When choosing personal trainers, people will often ask for recommendations from friends, family, or colleagues. Incentivize your clients to refer you to people they know. This can be in the form of free training sessions, money off, gifts, etc. If people are happy with your service, they’ll be happy to recommend you and a good referral scheme will give them that extra reason to do so. 

Takeaways

Running a successful personal training business rests on both being a competent professional and marketing your business well. No matter how good you are at your job, it will be very difficult to build up a client base if you are promoting yourself and getting your name out there for people to find.

Going Healthy, Health, Life, Lifestyle, Tips

Focus On Key Factors Regarding Your Health

Leave a comment

If your New Year’s Resolution was to be healthier then you may be looking to find new ways to do this. It can be a bit of a minefield trying to navigate the world of health and wellness. Take a look below for five ideas that may help you. 

sliced fruit circles in water, cucumber, kiwi, lemon, summer, health, hydration,

Pexels CCO License

Diet

The key aspect of being healthy is watching what you eat. This may sound simple but there are a lot of hidden nasties in food products, even in ones you deem to be healthy. There was a scenario not so long ago where a salad contained large quantities of salt, therefore the salad wasn’t very good for you. You should be aiming to consume one of each of the key food groups with each meal. These include carbohydrates, proteins, fats, dairy, fruits, and vegetables. If you struggle to eat these or are on a special diet meaning you can’t, then you might want to look into taking a multivitamin or supplement to help your body get what it needs. 

Water

As well as eating a well-balanced, healthy diet you need to also make sure you are drinking water regularly. You should aim to drink at least eight glasses of water a day, this equates to around two liters. This is just the minimum recommended amount, if you drink more than that then that’s great. Water helps keep your body and mind hydrated, without it you can end up with regular headaches, dizziness, and lack of concentration. 

Checkups

It is essential to your health that you attend regular checkups with your doctor. This not only ensures you are fighting fit but stops any unwanted health problems sneaking up on you. If you regularly suffer from sinus infections and flare-ups then you might want to mention this as there could be some treatment available. Believe it or not, some remedies help sinuses in the form of what you eat. Take a look at foods for sinus infection here, it might be worth a shot to get rid of it and prevent it. 

Sleep

Next, take a look at how well you are sleeping. You may not know it but the amount of sleep and the quality of sleep you get could be affecting you day to day. You should be aiming for around six to eight hours each night to function well. You can of course function on less than this but it is not sustainable. If you regularly wake up and have disturbed nights then this might be something to look into. It may be something as simple as your mattress being old and lumpy. 

Lifestyle

Finally, if you are wanting to be your very best self then take a look at the type of lifestyle you lead. If you are inactive, smoke, or drink then it may be worth changing this up a bit. It can be very tricky getting up and about, especially if you work long hours at home or in an office. Remember, you can enjoy everything in moderation. If you are having one glass of wine a week, then this is much better than enjoying one or two each night.

Lifestyle, Parenting, Tips

Tips For Helping Your Child With Their Homework

1 Comment

As a parent, you have a lot on your plate that you regularly accomplish without issue. However, the one task that catches a lot of parents off guard is having to help with your child’s homework. Most children view their parents as a fountain of infinite knowledge, which often leads to complications when you have no idea about what they are studying. The homework process is only made worse by the fact that your child would rather be doing anything else.

Homework does not need to be a chore, however. Let’s look at a few ways you can help with your child’s homework so you can put it in the rear-view mirror as quickly as possible.

Catch Up

Schooling has changed a lot since the current generation of parents attended. This means that many of the processes you learned will be out of date, which doesn’t help your child. You will find that math is a completely different animal entirely.

Instead of trying to learn these new methods alongside your child, try to get ahead of the topic before you lend them a hand. The adult brain is equipped to learn new things much quicker, and there are plenty of places online which can help you with getting better at math. It doesn’t take long, and you will find it much easier by giving yourself this head start.

Turn Off Distractions

The hardest part of any homework assignment is finding the motivation to sit down and do it. There is a lot in your house that can distract your child, all of which is far more appealing than doing more school work.

If you want your child to sit down and get their homework done, you are better off removing all of these distractions before you start. This way, they have no option but to finish their homework before doing the things they enjoy.

Take An Interest

Every parent acts as a barometer for what is normal in a child’s life. They will no doubt hear about how boring their school work is from their peers, which is why it is your job to change this narrative.

Asking your kids questions about their school work gives them the confidence to talk about their subjects in a non-pressured environment. This may give them a newfound enthusiasm for their school work, especially if they see you taking an interest.

Talk To The Teacher

It doesn’t matter how long you spend sitting at a table with your child. Nobody knows what your child needs to achieve except their teacher. Every teacher approaches their job differently, and this may be why your child is struggling with concepts that you think they are good at. It may just be that their teacher is looking for them to tackle their problems from a different angle. Therefore, you may find it beneficial to talk to your child’s teacher to learn more about what they expect.

Summary

Doing homework with your child shouldn’t feel like a chore. Take our advice, and you’ll be able to successfully help your child so you can move on and enjoy the rest of your free time together.